Do you remember, 2 years ago you had shared a vision about Topmate?

“We wish soon every bio (LinkedIn, Twitter, GitHub, Dribbble, Quora) say, every YouTube video ends with - "If you want to connect with me or have any questions, please book a time with me using my Topmate link.”, source

Imagine one day waking up in 2034 and seeing this happening in reality.

Topmate link in every creator's bio, in the closing note of the YouTube description, Linktree pinned card.

I am here to become part of your journey and see this happening along with you guys.

There is an interesting line by Naval that reminds me of the mindset of the Topmate team, “Play long-term games with long-term people”.

Every second of spending time researching about this assignment I was getting the same vibe.

Good and bad things about 2 existing posts

• https://www.linkedin.com/posts/topmate-io_swipe-right-on-us-activity-7072776835385704448-5dsX
• https://www.linkedin.com/posts/topmate-io_timeismoney-expertise-skills-activity-7066641348170293248-5FDu

Feedback and suggestion

• Actively engage with UGC(people posting anything around Topmate)
  • This activity does not take much time, but its impact is huge. I have experienced this while managing ADPList and Fueler social handles. Twitter, LinkedIn (There is no engagement with these posts and comments).
• I noticed there isn’t a common word being used whenever we are communicating about creators on Topmate. It’s different in different contents “mentors”, “experts”, “creators”.
  • By following one word, you as a brand subconsciously feed into people’s brains what you mainly represent.
• Tag folks involved in specific post
  • This is definitely not a growth strategy, but it surely gives the initial push to your post. For example, this video post.
• Post YouTube video along with a highlighted clip from the video
  • The small clip acts as a hook that triggers the audience to start watching the whole video.